Logo’s

Here’s where I gathered a lot of my inspiration from for this assignment mostly with my ideas “Apple Pie Brewery” and “Macaroon Chef”. There was a lot of energy put into researching the names that I choose and corresponding those together. I used a lot of search engines for inspiration like google, behance, and pinterest (to name a few!). This was part of the fun designing process!

I began by making a list of 20 nouns and 20 businesses or places. Then choosing the best three out of all of the combinations, I came up with:

Apple Pie Brewery, Macaroon Chef, and Sand Hotel

As the process began I researched a lot, and the images that I used as references are above. This was a long process! But fulfilling!

After the first process and getting feedback on the work I had done, I knew I had a little ways to go. This assignment was rather confusing and slightly difficult. I didn’t understand what was really being asked until I looked at several logos and came up with a few ideas myself.

I first asked my dad what he thought of my first three choices I was going with for this assignment and he replied, “Don’t think people want apple pie in their beer. I don’t want sand in my hotel room, being a chef that makes only macaroons seems limited.” Haha. But other than that, I liked what I had chosen, so I kept those three things. If I would of changed any of them I’d add in Timber Marketing.

I did a lot of research to get these different sketches. I researched anywhere from chef, to chef hat, to motels, and cabins. I did A LOT of research. I wanted to really understand the subject I was going for, and what I wanted to portray.

My next process was to dive in a little bit deeper. So I went to different people and asked them what they thought each logo meant. Here’s what I came up with:

My favorite is still the Macaroon Pastry Chef logo I made. I added in the chef so it’s more readable and its not just a plate of macaroons. My sketches I had done before weren’t that great but after I saw everyone else’s I realized what I needed to do to get the point across on these “logos”.

I made more of an effort to distinguish each name to the logo like adding the chef to the macaroons, adding the sandy look with the palm trees to the “sandy hotel”, and added more apples and apple pie to the beer mug. I like what I came up with and it was fun seeing what everyone else saw. Made me realize the points I needed to work.

As for my final…. At the very end is my final work. I’m happy with the images I came up with and I utilized my potential in creating logo’s that work well for the names as far as I could.

 

I was able to explore more on my logos and figure out different ways to portray them. I really paid attention to the details and wanted each logo to look a little bit different from one another. I really like my chef logo with the macaroons. I added in shoulders and arms as well as a button for the suit coat. I wanted my chef to look like a chef but not have the face. Kind of like a hide and seek effect. I also wanted to keep the macaroons the same because I really like the design in them. I tried hard with my sand hotel. This one was a little more harder to portray.

I added in some sandy spots as well as a “sign” out front. If i could of, I would of but the name of the hotel so people would understand what it was, but we weren’t allowed to use any text! So I added a little front that looks like a hotel and I added some curtains in the window to make it seem like a “room” and not just a building on the beach. Lastly, my apple pie brewery. This one was the hardest which was really unfortunate because I really do like the name “Apple Pie Brewery”. It has a warming feeling to it. Maybe because Apple Pie is warm. But I added the apple pie with “steam” coming up from the top onto a mug. I wasn’t quite sure how to portray this one and I feel like it was the hardest to design.

I would of picked something simpler, like Apple Pie Beer, which is what I think the logo looks like. All in all I think we all got a good grip on this project, seeing we’ve worked on it for a couple weeks now. It’s definitely a lot harder than it looks and you’d be better off choosing something that isn’t as difficult in the beginning. Like I said, there are some things I would of changed if I could of.

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2/27

It was fun this week to figure out who I wanted to interview for the Entrepreneur Interview we are doing in a couple weeks. I had a couple people I could pick from who have successfully started their own business, and are doing quite well. I picked a close client of mine to do the interview with though. You’ll get a glimpse of the interview next week!

It’s crazy how this semester has flown by. I’m looking forward to doing the franchise part of the class because I don’t know who I’ll interview. I’ll keep you posted on ideas though!

Until next time!

1/29/2017

This week we are figuring out what our small business will be. I have recieved responses for my business idea options and am deciding to continue my wreath making business I just started about three weeks ago. So far, I’ve had a lot of positive input and feedback from my wreaths and I have two people who have pre-ordered for my lemon spring wreath that I’ll have done before Valentines Day. I thought about doing Holiday wreaths but I think I’d rather focus more on seasons so that my customers can have their wreaths out for longer. My prices vary from $30-$35 per wreath which includes the material needed to make the wreath, wire/floral tape, and labor put into creating the wreath. I feel like those prices are very reasonable for the type of wreaths I’ll be making. I will consider having specials and I’d like to throw in a couple cute handmade thank you cards for purchasing my wreaths. I’m excited to continue to learn this semester and grow!

Until next time –

01/23/2017

It was interesting these past couple of weeks to read about different business ideas and plans that my fellow classmates have had. Some of them I wouldn’t have thought of, and other’s were very common. I’ve been doing some research lately on what the best idea is for my $100 project and my big business idea. I’ve looked at different business plans and have come up with my two ideas. I know I will do well, as it’s something that has become more of a luxury lately that people indulge in. I’m excited to continue working on these two projects and hope to open a store front in the next 6 months.

I’ll keep you updated on the progress I’ve made! Until next time –

11/20

I thought this week’s case study was really amazing. It went along with my interview with the entreprenuer, and in making a difference. Here are some of my thoughts:

Catherine Rohr

I like how Catherine was so honest with what she expected at the prison, and what she really saw. I think a lot of us feel like a prison is filled with crazy zoo animals, but in reality it can be quite sad. Catherine mentioned, “I saw a tremendous opportunity in these men to leverage their strength, to build them up to be leaders in their community.” She proceeded to explain how she helped these prisoners discover their ‘business plan.’ She had a lot of passion and devotion, you can just tell that she really cared for these men. It’s inspiring to me what she did for these people, who a lot think they don’t deserve happiness. It’s like giving them a second chance to be a better person and to live a better life.

I also wanted to talk about my $100 challenge. I’ve decided not to do paintings but to sell furniture and so far so good. I am excited for the outcome, and to donate $100 to the charity I chose. I love to make a difference, and I can’t wait for her to receive the money.

10/31

This week we talked a lot about customer service and how to provide great customer service. I went out of the way to look for a couple good articles that implement good customer service, and how to achieve that status.

  1. Add the extra mile: What I got from this was that you really need to pay attention to the customer, what they like, what they hate, and their personalities. Do they like questions being asked? Do they want you to tell them your opinion about something, etc.
  2. Assure the customer: Whether you like a product or not, a customer may really love it. Assure the customer it’ll look great unless the customer asks for your honest opinion. Then tell them kindly, break it down to what you don’t like about it and suggest a better product.
  3. Deals, deals, deals: Customers love deals. When they feel like they are getting the best out of product, customers will come back. Coupons are awesome. These can make the customer excited to shop, and willing to come back for more, or even spend more.

I’ve worked customer service for 8 years now. Customers are always right, customers are always first before other co-workers/employees, and be ready to back the customer up.

Contest

I was looking at different photo contests on the internet and I knew that I needed to submit three photos to three different contests, and as soon as I saw the smithsonian website I knew I wanted to submit my “cow” image to it. I made an account and started the photo contest form!

I entered four different contest but my favorite contest was the “Smithsonian Magazine” photo contest. My “theme” was the natural world. What could be more natural that a Cow. For my description I put, “And On the 9th Day They Made A Farmers Wife. I was walking around taking photographs of the cows and new born horses, and there was this one cow #134 that followed me everywhere I went. At one point he charged me through the fence. I wanted to show the life through a cow.” Below you can read more on what I wrote for my description for this photo contest!

Read more: http://www.smithsonianmag.com/photocontest/detail/natural-world/and-on-the-9th-day-they-made-a-farmers-wife/#3UvOLRFT0UDQoP9k.99

Here is the link to the contest that I entered: http://www.smithsonianmag.com/photocontest/detail/natural-world/and-on-the-9th-day-they-made-a-farmers-wife/?ordering=-uploaded_at&filters=

The date I uploaded the image was : June 27, 2016 @ 4:54 p.m.
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Images submitted:

IMG_9371  NatalieMuir_ProfessionalPage7  IMG_9414 copy